In our discussions in class we talked about giant components in graphs and that you cannot really have multiple giant components due to the inevitability of at least one node liking with another node to merge this components together. Daniel Weisbeck in his article The Universal Web Must Be Adaptive discusses that because the internet is now rapidly being consumed via multiple devices: laptops, desktops, cellphones, etc, companies are having trouble adapting to what are now multiple giant components on how the internet is being consumed.
Laptops and desktops because of their similarities of displays are less of a cost burden, but cellphones each with their own special web browser are proving to be difficult to create sites that use all the features of a cell phone to provide the perfect user experience. This perfect user experience is becoming the make-it-or-break-it point for many companies because customers want to be able to view, review, and purchase straight from the mobile site as if it was the same exact website on a traditional computer.
The internet is now being pushed into two giant components: traditional computers and mobile computers, and these components need to merge to keep costs down. Weisbeck sees the emergence of HTML5 as a standardization process to build websites. This incredibly adaptive programming will make it much easier for companies to create one site that cater to any and all devices that want to view it. Thus two giant components are quickly converging together.
This example brings up a good illustration as to why giant components rarely show in multiples in a network: It is costly to maintain two large different, and unconnected segments. A business is unable to stream line processes and cut down costs if it has to handle two different and equally influential customers. Once it can create links between these groups, it becomes easier to provide a more universal experience for a customer; this is one of the most important aspects in making the sale. If the customer can do everything they want on whatever device they choose to do it on, a company is halfway there in making profit.